Posts Tagged ‘43Folders’

Randolph Hernandez’s Resume

Source: randomsynergy.com

Resume

Download Complete resume as a PDF.
Randolph’s profile on LinkedIn.


Objective

To provide positive leadership and to lend expertise derived from 15 years of real-world experience across the fields of media, technology, food/beverage services, event production, marketing and business development. An ideal position would be one where I can utilize my diverse skill sets and background to problem solve, innovate and drive success throughout the organization.

Qualifications

  • Productive in high stress and fast-paced environments
  • Intimate understanding in the use technology to streamline workflow and communication
  • Driven by Metrics to refine procedures and campaigns in order to achieve sets goals
  • Experienced in giving presentations to investors, clients and internal staff
  • Deeply rooted in Corporate Social Responsibility and sustainable practices
  • Self starting Entrepreneur with a track record of operating profitable businesses
  • Knowledgeable in social media marketing strategies
  • Years of successful Event planning, Marketing and Production
  • Well verse in Agile/Scrum Practices for Software and Business Development
  • Proficient in Metadata Cores and best practices including DublinCore, XMP and OpenGraph
  • Proven experience in developing products and services for diverse customer bases
  • Highly-developed in resource management, communication and problem solving skills
  • Able to think creatively and execute systematically making the best of available resources
  • Detail orientated especially in the areas of usability, process and efficiently


Technical skills

MS Windows & Mac OS X [desktop/servers/infrastructure], Linux, Virtualization, Adobe Creative Suite, GoogleApps/Analytics/Adwords/AdSense/Drive, MS Office, Media Editing, Web Development [PHP, MSSQL/MySQL, HTML/CSS/AJAX], xCode + iOS, Android SDK, Flash/Flex [ActionScript], Project Management tools, Advanced Networking Devices [switches/routers/firewalls], WiFi Deployment


Employment History 

Sole Proprietor, Random Synergy          New York, NY          2004 ~ 2013

  • Operated all aspects of the Business including sales, production, development and marketing
  • Provided CTO/ CMO/ Product Owner (Intrapreneur) as a consultant services to clients 
  • Brainstormed with clients and production teams in order to convert ideas into tasks
  • Used Agile/Scrum methodologies and framework in developing products and business concepts
  • Outlined project goals and milestones then directed the execution through completion
  • Managed the development of applications across platforms including Web, Mobile and Social Media
  • Supplied Clients with IT Support such as Network Design, Server Deployment and Desktop Training
  • Produced events and concerts from concept to execution meeting client profit goals
  • Created and managed budgets for the Business and individual client projects
  • Oversaw Product Management and Marketing for clients acting as or augmenting the inhouse team
  • Implemented end to end solutions for clients with technical and marketing elements
  • Provided product/service management based on research and demand
  • Scaled operations of the company including Staffing to meet the project goals

Director of Events & Marketing, Tonic Times Square          New York, NY          2011 ~ 2013

  • Provided direction and leadership for the Events, Branding and Marketing of Tonic Times Square
  • Handled execution for all Special Events including New Years Eve and the Super Bowl
  • Lead Event Sales Strategies for the Venue consistently exceeding previous records
  • Directed Event Space configuration, food orders and decoration for all events and seasons
  • Trained staff on execution of events from venue setup to tending to client requests
  • Oversaw the Front & Back of House operations of the establishment during “On The Floor” shifts
  • Coordinated the maintenance of the venue including cleaning, repairs, renovations and A/V equipment
  • Successfully Executed day-to-day social marketing that increased food and beverage sales
  • Ran the Concierge Program which provided incentives to Concierges for Reservations and bookings
  • Performed resource allocation and staff training to ensure consistent service levels at all times
  • Focused on customer and partner marketing by developing co-branded promotions to drive sales
  • Sole marketing agent responsible for all corporate marketing and public relations initiatives
  • Developed and coordinated all communication, advertising, online programs and media relations
  • Acted as liaison between the ownership, vendors, staff and clients providing advice and direction
  • Developed materials focused on branding, direct marketing, online marketing and promotional material

General Manager, G.T.R. Group >> Honey Lounge         New York, NY          2008-2010

  • Managed transition from previous ownership including staffing, vendors and event partners
  • Drafted and executed policies, employment agreements, vendor and event contracts
  • Launched various social media campaigns to increase patronage and participation
  • Developed interactive Technology to assist in our ability to leverage social networks
  • Oversaw all internal operations including dealings with various city and state authorities
  • Personally trained staff on proper customer support and creating a comfortable environment
  • Initiated then managed the process for re-branding and the renovation of the venue
  • Provided Quality Control and correction on food / cocktail preparation and presentation
  • Worked with Owners on a regular basis to provide updates, set goals, and execute directives

Systems Engineer, Extensis          New York, NY          2005-2008

  • Traveled 50% of any given month on sales calls, trainings and to perform on-site intergration
  • Implemented Digital Asset Management workflows with best practices training and technology
  • Designed Font Management Strategies for creative teams to handle licensing and system resources
  • Engineered solutions across multiple platforms to create automated creative workflows
  • Trained clients on how to use the customized DAM solutions to insure brand consistency
  • Collaborated with Client IT, Creative and Management to deploy company-wide solutions
  • Created customized Asset libraries for the clients to reduce duplication of creative effort
  • Wrote documents to assist in troubleshooting, implementations and marketing for Clients
  • Worked with the Sales team to Demo solutions and provide pre-sales support
  • Provided insight and feature recommendation to the Product Marketing and Management team
  • Developed customized plugins and Web Front End for the Portfolio Suite

CIO/CTO,  Urban Box Office (UBO)          New York, NY          2000-2004

  • Responsible for the design and implementation of the information technology infrastructure
  • Performed Product Management and Marketing enabling the raising of $3Mil in funding
  • Travelled Internationally to perform investor and partner presentations and team management
  • Drafted Patent documents for inhouse innovations effectively converting it into Intellectual Property
  • Worked directly with Industry Leaders such as our board chairman, Nicholas Negroponte (MIT)
  • Directed the development of a Content Management System which managed 17 websites
  • Crucial in the restructuring of the Business, successfully exiting Bankruptcy Protection (DIP)
  • Managed the liquidation of physical and software assets in order to satisfy creditors
  • Oversaw Media and Content management systems responsible for video, sound and 3D editiing
  • Maintained the relationships with our media production, mastering and fulfillment partners
  • Lead Research and Development of new systems / devices used for Mobile Broadcasting
  • Proved key in business development and marketing strategies through technology evangelism

Technology Support, MTV Networks  >>  Viacom          New York, NY          1998-2000

  • Provided over-the-phone and on-site IT customer support for 3,000+ end users
  • Evaluated then standardized new hardware and software platforms for user groups
  • Wrote internal technical documents to assist in troubleshooting, documentation and inventory